I am and the latest campaign from Nike is pretty cool!
Nike’s “Chosen”, brings together footage from skating, surfing, BMXing and snowboarding. Running along the same theme of “Just Do It” showcases extreme sports footage shot at night over two years in seven locations, Hawaii, Florida, New York, Los Angeles, Whistler, Aspen and Bali.
The viewer is left inspired and encouraged to get involved in the contest on Facebook by submiting a video of their own at www.nike.com/chosen The winners, selected by fans, athletes and Nike, will have the chance to travel with the Nike team while enjoying exclusive Nike products and experiences.
I am so glad I spotted this on Digital Buzz.